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Protect privacy. Unlock marketing.

Keep your data safe & your audience engaged.

Navigate a cookie-free world with Karlsgate. Harness the power of first-party data for personalized campaigns, audience targeting, and analytics, all while keeping PII secure and meeting compliance requirements.
Drive impactful marketing and optimize performance with complete confidence.

Confidential data...

“Mediabrands began working with Karlsgate following substantial testing across diverse data sets in Australia. The use case required multiple matching scenarios across borders and required a matching solution that was wholly decoupled from the source data. Not only were privacy concerns in the resulting solution solved, but the setup was straightforward and we achieved above benchmark rates.”

Tom Edmonds, Head of Audience Solutions, IPG Mediabrands 

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“The overlap analysis process for evaluating new data partners, fraught with big data and compliance challenges, has been streamlined significantly thanks to our collaboration with Karlsgate. This partnership has allowed Eyeota to evaluate potential new partnerships – without either party having to physically transfer data – more efficiently and bring new data assets to market more quickly.”

Jess Saunders, VP, Global Partner Success, Dun & Bradstreet

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... bold marketing moves

Advertisers can leverage Karlsgate for...

Secure Activation

Secure Activation

Transform your first-party data with Actionable De-identification and activate your audience securely without using persistent IDs.

Privacy-Preserving Closed-Loop Data Collaboration

Privacy-Preserving Closed-Loop Data Collaboration 

Karlsgate empowers a leading media company to collaborate with clients and partners in the broadcasting, newspaper, and digital media industries to target and engage their audience effectively while maintaining global compliance to evolving privacy regulations.

Cross-Border Data Enrichment

Cross-Border Data Enrichment

Karlsgate enables a Latin America based telecommunications company to collaborate with a US based data & analytics company without sharing any PII.

Secure Measurement

Secure Measurement

Collaborate securely and compliantly for accurate measurement and control over attribution without sharing any PII or persistent IDs.

Consent Status Unification

Consent Status Unification

Maintain synchronized consent status across internal teams and with external partners. No PII is ever copied or shared and every transfer of data has a contract that's both trackable and auditable.

Seamless Local-to-Global Data Sharing

Seamless Local-to-Global Data Sharing

Securely transmit local data to global analytics teams without exposing identities. Maintain critical data privacy and security measures across regions and jurisdictions. Local teams never relinquish custody of sensitive data or expose PII.

Simplify Data Collaboration

Streamline secure data connections with ease. Karlsgate automates data normalization, standardization, and file format alignment, reducing the manual effort of data collaboration. Get secure data collaboration faster, so you can focus on realizing the full potential of first-party data.

 

Scale Secure Connectivity

Karlsgate empowers marketers to expand data connections securely, without sacrificing PII protection or efficiency. Connect with agencies, publishers, and external data providers while powering AI-driven insights – all without being locked into a closed ecosystem.

 

Collaborate With Anyone, Compliantly

The Karlsgate Identity Exchange (KIE™) allows you to match consumer data at a granular level without sharing PII or persistent IDs. Privacy-enhancing tools and governance measures are built directly into workflows, ensuring compliance without compromising data utility. 

Navigate in an Era
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“Technology solutions which enable linking at the person level using a secure data sharing methodology and meet the needs of these new changes will become critical for the continued development of our industry and usage of PII data.”

Natalie Hatch, Strategic Partnerships, Kinesso

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Resource Center

Browse our latest articles

Unlocking Secure Media Measurement: How to Gain Insights Without Sharing PII

Unlocking Secure Media Measurement: How to Gain Insights Without Sharing PII

Brands and retailers can measure campaign success without compromising privacy. Discover how to gain insights while keeping sensitive data ...

Unlocking Secure Media Measurement: How to Gain Insights Without Sharing PII
Vivian Zhou

September 24, 2024

Media & Advertising
Closing the Gaps in Confidential Computing: Strengthening Data Security

Closing the Gaps in Confidential Computing: Strengthening Data Security

Learn how to close the security gaps in confidential computing and protect sensitive data at every stage—whether at rest, in transit, or in...

Closing the Gaps in Confidential Computing: Strengthening Data Security
Laszlo Koller

September 19, 2024

Healthcare
Why Data Still Falls into the Wrong Hands—and How to Stop It

Why Data Still Falls into the Wrong Hands—and How to Stop It

Learn why traditional data security measures fail and how Privacy Enhancing Technologies can protect sensitive data from breaches, even in ...

Why Data Still Falls into the Wrong Hands—and How to Stop It
Regina Gray

September 09, 2024

Healthcare